Threat from China
China is one of the major competitor of Indian call center industry. China has several advantages over India and has a strong base to become a major hub for call centers in the coming years.
The competition between two old rivals, China and India, is sparking up as both countries become prime destinations for a substantial number of well-paid IT jobs. Many multinationals, especially U.S. corporations, plan to move operations overseas to slash costs.
The major strengths of China in the global outsourcing markets are :
- Manufacturing - China's emergence as a global manufacturing hub is one of the major factor drawing foreign software developers.
- Information Technology - Its IT market is the strongest in the world.
The main advantages of China are as follows:
- Lower Manpower costs: The Chinese workers cost about 15 percent less than equally qualified Indians.
- Infrastructure: China has more comprehensive and reliable infrastructure.
- Japan Advantage: China is likely to grow through the Japanese outsourcing route. India currently offers almost no BPO services in Japan.
- Extremely low cost real estate and power: These costs are lower than in India. This can be a very attractive to the US companies, which are looking for cost cutting due to the downturn.
- Proactive Govt.: The govt. is very friendly to this sector and has taken several steps like english teaching and other skill sets.
Apart from all these advantages China also has certain disadvantages :
- Lack of a good Quality record in Software: India has a better image as a quality supplier
- Low English speaking population: It has a very small proportion of the population speaking fluent English.
- Less mature: China has only recently entered into BPO. As such, despite lower billing rates, total project costs in China would turn out be higher because of the higher overheads incurred.
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